most important traffic statistics of a website?

[devi]

In looking at my report of my website's traffic, I wonder what is most important and telling? The report includes Traffic stats such as sessions, pageviews, hits, then details on Visitors such as by day, unique, loyalty. And there is also reports on pages & files, navigation, referrals, etc. What should I focus on in this lengthy summary report?

[Johan King]

All metrics are important -- what matters is what you do with those metrics. Take for example pageviews: this is a crucial metrics especially if you are selling advertising space on your site. The more pageviews you get, the higher the chances of earning more from advertising. The question now is: how do you increase pageviews per visit? As to the pages viewed by the users. If you have an information site, then this metric could tell you that this is the topic that interests your users. If you have an ecommerce site, your next question is: how are the top pages converting and turning to sales? It's not just a matter of looking at a single metric. It is looking at the combination of metrics, even all the ratios -- and then trying to understand the behavior of your users in order to improve your site performance SEO Consultants SEO Company SEO Services

[markbeason]

Yes in traffic statistics you will come to know all about of your website traffic.It will also show that how many visitor come and how many are direct visitor.These type of things are easily mention in the analytic report.