It seems many people are confused about Google PageRank when it coming to optimizing a website for free search engine traffic. Optimizing a website to increase Google PageRank and optimizing increase organic search engine traffic, need to be considered as separate processes, even though some of the processes are related.
Just because a website has a better Google PageRank and many more backlinks, does not mean Google will position it above than other websites that are targeting the same keywords.
When optimizing a website for SERPs
Google likes Quality more than Quantity.
When it comes to search engine optimization: Quality Links are Relevant Links!
A website with a low Google PageRank can be determined to be more relevant than a website with a very high Google PageRank.